Hosted by Shanghai Municipal Government, Shanghai Fashion Week showcases top design talents from around the world within the frames of a special cultural and business event. This April, its joint spaces from catwalk to shows spanned over 25,000 sqm, where over 1,000 brands showcased their latest designs. The success was hailed by Business of Fashion as “Shanghai’s Bid to Conquer Asian Fashion” (Apri 25, 2017). For AW17, DFO organised the 7th edition of largest private showroom event in China, a brand new concept trade space called DADASHOW, and collaborated with WHITE Milano in a heavyweight industry marketing event.

With great support by Bailian Group Fashion Centre, and close proximity to LABELHOOD, one of Shanghai Fashion Week’s key events, Sihang Warehouse is by the Suzhou River bank in downtown Shanghai. The top 2 floors, with roof-top terrace overlooking Shanghai skyline and Suzhou River, was dedicated to DFO.

A contemporary warehouse in the heart of the city, which is part of a very important cultural heritage site, Sihang Warehouse is Shanghai’s most famous historic building from the Second Sino-Japanese War (1937-1945). Recently refurbished, it welcomes artists, designers, and media and reconnects the site with Shanghai’s booming urban life.



6-14 APRIL 2017