FASHION HONG KONG

This season, in collaboration with DFO, the Hong Kong Trade Development Council (HKTDC) led 16 Hong Kong fashion and accessories brands to participate at Ontimeshow held in Shanghai West Bund Artistic Center, showcasing Hong Kong’s fashion creativity to mainland China buyers, the fashion industry and trendsetters from around the world.

During the 4-day event, DFO assisted HKTDC in the preheat campaign and buyer invitation which raised huge awareness among buyers. Over 100 buyers attended, and as a part of the on-site management service, they were accompanied by DFO, providing sales assistance and daily feedback reports to analyze buyer preferences and customers’ behavior.

SHANGHAI

TRADE SHOW

28-31 March 2019