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PAULE KA was created on 1988 in Paris by a man, Serge Cajfinger, an aesthete passionate about YSL the Fifties and the Sixties. It’s icons and it’s early modernity, influenced by the vibrant colours of his Brazilian childhood , have been impregnated by the elegance of Parisian Couture.

Since the brand’s first store opening on Rue Mahler in the Marais district in Paris PAULE KA established itself as the benchmark for sophisticated ready-to-wear clothing, offering a complete range of day/evening wear that creates a stunning silhouette. PAULE KA has a unique positioning in ready-to-wear fashion: an affordable luxury. The brand offers elegant products, fine fabrics, meticulous finishes and a chic and feminine look with a twist.

Offer to every woman the perfect dress to emphasize feminity and self confidence. PAULE KA quickly built up its reputation of the place to find the perfect dress for every occasion, including special events. In 2008, PAULE KA successfully launched its “Black Carpet” collection which got instantly snapped up by numerous celebrities.